Vision Statement:

Offering "upscale" salon/barbershop service without the "upscale price"! We are "the family shop", where all levels of econmic diversity are accepted!

Our Values:
•You the Customer Matter
•Promoting Family Togetherness
•Dedicated to Exceeding the Customers Expectations
•"High Class Service" without the "High Class" Price!


THE TEAM

Ruben Rivera came to the United States from Mexico at the age of 12. Even at such a young age Ruben knew the value of a great opportunity, so he came to the U.S. with his brother's family so that he would have a better education and make use of the skills afforded to him in this country. Upon arriving in the U.S. he quickly learned English in order to communicate in school and the world in general. As a result of his dedication Ruben was fluent not only English, but he had also managed to learn Spanish. Yeah, I know what you are thinking... Ruben is from Mexico! He should already know Spanish. Like many misconceptions... Ruben's native language is Mixteco.

Ruben's determination to achieve his dream resulted in him receiving his diploma and barber's license at the same time. To acquire greater skill in cutting hair, Ruben volunteered his time in the community. He dedicated a great deal of effort and time to learn new techniques, always keeping close in mind the dream of owning his own shop!

Ruben loves what he does!! All of Rubens clients are wonderful and have made his job so easy and rewarding. This wonderful interchange has led to many partnerships with many of his clients.

Ruben's first dream came true when he married Natalie, the love of his life since he was 16!! His life has been truly fulfilled since their marriage! Now with his life partner they both set out to fulfill the dream of owning a barbershop. Ruben's purpose from the beginning was to make sure that he could offer high quality cuts and services while keeping the prices quite affordable! Both Ruben and Natalie strive to ensure their shop is family friendly and where everyone will feel welcome!



Natalie Rivera is a native of Phoenix, Arizona. She has been interested in the business world since high school and has cultivated her business skills with an emphasis on finance. Upon graduating from Maricopa Skills Center where she received a certification in Accounting, her natural business savvy helped her realize early on that if one's own finances are not carefully taken care of, then the chances of having a successful business becomes extremely difficult!

Since graduating, she has gained valuable work experience through Topete/Stonefield, Inc., an advertising firm. With this knowledge, she has wisely invested in her own business (R'Fadez Barbershop) with her husband, Ruben. Along with being determined entrepreneurs, Natalie and Ruben take seriously their need to volunteer in the local community.

Ruben and Natalie are very happy with their joint business venture and are looking forward to many more years as business owners as well as husband and wife! Along with the financial aspect of the business, she helps Ruben in managing, marketing, sales and just being there! As young business owners they are both focused on growing the business.

On the lighter side both Natalie and Ruben like to spend their time off from business with their spoiled boxer named Foxy. So, now you know who really runs things!